Virtual Goods and the Greatest Story ever Told

Virtual goods make money In a recent post about the profitability of online social networks in the US, China and Japan, venture capitalist Bill Gurley presents evidence that the more financially successful social network sites are those that downplay advertising revenue and focus on revenue from virtual goods. He points out that Users in Second … Continue reading Virtual Goods and the Greatest Story ever Told

Linking Virtual Worlds

Supposedly, Australians are leaving Second Life in droves. It seems, though, the researcher Kim MacKenzie's words were taken out of context, and she's fed up about the media looking for 'Second Life is dying' stories. Beating the Ghost Town effect Reading about the ghost town effect, and having experienced it myself in eery lone visits … Continue reading Linking Virtual Worlds