Conservatives appear to be more receptive to liberal ideas when they are associated with the past. Conversely, though, liberals do not appear receptive to conservative ideas when they are associated with the future.
The abstract concludes :
“A large portion of the political disagreement between conservatives and liberals appears to be disagreement over style, and not content of political issues.”
Lammers, J., & Baldwin, M. (2018). Past-Focused Temporal Communication Overcomes Conservatives’ Resistance to Liberal Political Ideas. Journal of Personality and Social Psychology. Advance online publication.